History

A simple desire, a broader project

The idea for ROCHCOR was born in 2026. I was 21, a student, and had a clear desire to create a Swiss brand offering products I'd want to use myself daily. Natural, honest, and made here.

Why this desire

I grew up in Switzerland and I'm attached to it, to its landscapes, its artisans, its meticulous way of doing things. I wanted to create a brand that was true to this spirit, with products genuinely conceived and made here, in collaboration with local laboratories and artisans rather than in anonymous factory chains.

A human-sized brand, where every product meets a real desire and a real need.

A clear philosophy

ROCHCOR is based on four simple convictions:

- Swiss: formulated and manufactured here, in collaboration with local laboratories and artisans

- Natural: transparent composition, plant-based ingredients, recyclable packaging, no claims we can't uphold

- Honest: no overselling, no artificial storytelling, no compromise on quality

- Small: small batches, listening to feedback, human-scale growth

Every product released under the ROCHCOR brand will be designed according to these four principles. Without exception.

A project under construction

Today, I'm 22. ROCHCOR truly exists. I'm moving the project forward alongside my studies, with the ambition of making it a sustainable and respected Swiss brand. Every order, every customer feedback, every conversation about these products contributes to writing the next chapter.

Thank you for being a part of it.

— André